Martin's mission Down Under

THE managing director of a vehicle tracking firm has been chosen by computer giant Dell to launch a campaign in Australia.

Martin Port of Leeds-based Masternaut Three X, was chosen to front the Take Your Own Path campaign in Australia, where Masternaut has an office.

Take Your Own Path celebrates entrepreneurs who have developed fast-growing businesses.

Mr Port was featured in the UK campaign last November and will now join Tony Wheeler, founder of Lonely Planet, and Reid Hoffman, founder of LinkedIn in Australia. He said: "It's a real honour for us to be asked to partner with Dell for such a prestigious campaign in Australia. It's also a great opportunity for our new office in Sydney. We're also very proud to be enterprise ambassadors for the Yorkshire region."